Campaigning on the Internet offers
many advantages to today's candidates. A campaign website is not only
far less expensive than more traditional media like television, print and
radio, but offers a much wider range of possibilities: - Your
site can be accessed 24 hours a day by potential voters and
the media.
- The site can be updated to
incorporate new issues and events.
- You can include more information
and go into much greater depth on the issues than is possible in a 30-second spot
or a newspaper ad.
- You can monitor the site to determine the
number of visitors each day or week.
- Your website can function as an interactive forum for
answering voters' questions online.
- You can include a volunteer or pledge
form to encourage participation and contributions.
Most
importantly, each
website can be tailored to fit the needs of YOUR campaign and
to suit your own political
style.
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